Score One for Pepsi

[Veritas]

I worked as a consultant for Frito-Lay (a PepsiCo company) for a year or so. They would always take care of the customer who called with a foreign item in their chip bag. The company reasoning was that the customer would spread their story - bad word of mouth advertising or good, depending on the company's response.

All in all, they were a pretty good company to work for.