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#1 |
Guest
Posts: n/a
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Natural Light of course
In 1975 the Miller brewing company came out with the first light beer, Miller Lite, took the world by storm. Then in 1979 the worlds biggest brewing company A. Busch inc came out with Natural Light, "the beer with the taste for food". They ran neck and neck, neck and neck until 1985, when the ----- in the advertising company thought up Bud Light and Spuds Mckenzie. Now why do I ask you does the worlds largest brewing company need to premium light beers??? It doesn't, but since Natural Light had such a following, they decided to keep it and just lower the price. Natural Light, the Premium Light Beer, with the cheap beer price. * bottles are also the same price as cans. Now I can't tell you most of the classes I took in college, but I remember that verbatim. Amazing what the threat of Hazing would do. |
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#2 |
Fatter than you!
Join Date: Oct 2008
First Name: Larry
Location: A little place called home.
Posts: 5,397
Trading: (44)
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Being a recent member of the college ranks, I thoroughly enjoy(ed):
30 packs of 'Stones Jacob's Best Busch Light Old Style Miller High Life Light Rolling Rock I also have been known to keep a few 'Stones around, and drink Busch Light for football games recently. ![]()
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If we weren't supposed to eat animals, then how come they're made of meat? You can never have too many cigars, they are like an investment in good times. ![]() |
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#5 |
Gravy Boat Winnah.
![]() Join Date: Oct 2008
First Name: Pete
Location: my attorney has advised against giving this information to insane people
Posts: 5,326
Trading: (22)
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Pigs Eye, when it was brewed here in town, Amber being the fave.
Now? Summit, occasionally mixing in a case of Green Death (Special Export), decent body on the Ex, compared to 99% of macros, in my opinion. Others as wild hairs grab me. Almost never, unless it is pretty much the only cold hopped product in front of me? Bud. Drank more than my share as a kid. Miller Lite. Never had the taste for it, taste buds told me to F off. Bud Light. Same thing. Damn near any light beer, actually, I would rather spend a couple bucks extra for something I can taste. The occasional light i might enjoy is a hot day lawnmower light. I also try to imagine myself as a man lost in the desert drinking fetid water at that point. ![]() Hard to find a beer with actual body on the cheap, is my point, actually...Wait, did I have a point? Crap, wheres my beer, the back is spasming again. |
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#6 | |
Have My Own Room
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Now, Summit Extra Pale Ale, can be consumed whenever, wherever and often! |
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#7 | |
Micro brew tester
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I completely agree. Had a couple pints last night, in fact.
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"A witty saying proves nothing." - Voltaire |
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#8 | |
Crotchety Geezer
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The first light beer was made by Joe Owades at the Rheingold brewery in Brooklyn New York in 1967. Rheingold, in a stroke of advertising genius, called the light beer Gablingers Diet beer. As you might surmise, this was not a great market success. A colleague at Peter Hand brewery (Meisterbrau) in Chicago asked Owades for the forumation for the low calorie beer and he provided it ... back then regional breweries did not compete with one another. Meisterbrau entered the market with a light beer called Meisterbrau lite around 1969. Around this time, Miller was purchased by Philip Morris. Phillip Morris wanted to introduce new products into their new brewing company and looked around. They decided to buy the light beer formulation from Meisterbrau in 1971. They reinvented the reinvented beer as Lite beer from Miller around 1975, approximately 8 years after Rheingold had brought the first low calorie beer into the world. Interestingly, Dr Owades also formulated recipes for Sam Adams Boston Lager, Pete's Wicked, Foggy Bottom and many other craft brew beers. He introduced dry hopping and krausening into American brewing operations. He was truly a visionary and a nice man (met him once in the early 90s), so I am obligated to set the record straight about light beer.
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How can you have any pudding if you don't eat your meat? Last edited by SeanGAR; 10-23-2008 at 06:56 PM. |
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