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#1 |
Guest
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Did they close because they can't compete with on-line retailers, or because we're in the worst recession in 80 years?
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#2 | |
Dogbert Consultant
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stearns
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"Ignoring all the racket of conventional reality" - Keller Williams |
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#3 |
Feeling at Home
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I have to disagree with a lot of the people who claim that B&M's are dying.
It's easy to focus on the negative, without paying creedance to the success stories out there. There is no doubt that times they are a'changin... laws, taxes, recession and perhaps simply a drop in the number of people smoking have all contributed to a downward trend over the past few years... but to simply say that B&M's are dying is quite the hyperbole. Take a look at some of the bigger B&M's... Outlaw for instance. They were once small businesses. Outlaw has continued their GROWTH not only before but during the past few years. Granted if you talk to them they probably haven't grown as much since 2008... but growth is growth. There are numerous others who have used their cunning and smarts to outpace the downward trend, Outlaw is just one example. As for opening a B&M yourself... In reading previous posts and what you have to say about it... I can tell you the biggest enemy in your endevour is going to be yourself. Here's what I mean: To start, as others have noted, it's quite a large investment... if you can get independent financers to help you get up and running that would be an ideal situation... but this revolves back to you. You need to create a business plan and a concept to pitch to said financers. They aren't going to "give you" $500k just because you're a cool guy and you love cigars. They want to see a plan and how their investment is going to be returned. Now, lets say for conversations sake that you're independently wealthy and/or financing is already taken care of. Small business requires a TON of diligence. It's not like opening the doors every morning and expecting people to come in and spend their hard earned moola. You have to continue planning even after the initial "opening" And all throughout the life of the business. So again, pointing to the comment on where you said you have no idea where to start... I would recommend starting with a few books on how to be successful running a small business. Even if you're a great business mind it never hurts to buff up that knowledge. The main thing that I think many people struggle with in running cigar stores is the conecpt that it IS in fact a business. Yeah, it's probably one of the most AWESOME fun businesses you can get into... but it's still work. And a hell of a lot of it. So here's my summary advice on where to start, get yourself some education on businesses, google how to draw up a business plan (even if you have financing in the bag, a well drawn out plan will give you direction when you don't know where to turn), try to determine the demographics of the area you're in, basically do a lot of research on the matter beforehand. Getting in touch with a few sales reps isn't a bad idea... but I'll tell you most of them are busy busy busy and if they have the time to talk, it will be short, so be prepared... have questions at the ready and don't waste their time. Get involved with the local Chamber of Commerce. They are going to be an invaluable tool... you will want the people here to like you... a LOT. Talk to other small business owners in the area that run similar sized businesses to what you're thinking. I bet if you do a little digging they probably have a group or an organization of small business owners who can help you lobby in the City Council for zoning, licenses, etc. And they probably also can give you a lot of valuable information on trends in the area. What sort of unexpected expenses they incur. Stuff like that that goes unforeseen until after the fact. Alright, I think that's enough for now. Back to work! And good luck! |
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#4 | |
He Who Dares...WINS!
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![]() Hands down this is best advice you can get. I don't know about cigar businesses but I do know about small businesses Contact the SBA for help with Business Plans, your local Chamber of Commerce usually has a SBA rep that they deal with also. Lenders won't even talk to you regarding a biz loan unless you have a solid Business plan typically. There are exceptions, but the norm is that plan in your hand everywhere you go. |
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#5 | |
Guest
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I guess we agree to disagree....be that as it may, formulating your conclusion simply on your experience working at one shop, is hardly an adequate sample in proving your point one way or the other. |
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#6 |
Heads up get down
![]() Join Date: Oct 2010
First Name: Clayton
Location: NW Alabama by the river
Posts: 2,720
Trading: (25)
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Remember that your customer comes FIRST, not your business. For those who balk at this line, let me explain. Without customers, you have no business. You can buy all the cigars you want and make the lounge the nicest one in town but if you piss off your customers, you'll lose your business. So, it's not difficult to understand who comes first in your commitment. It's a balancing act you better be good at or you'll end up giving away the store in order to serve your customer. I'm not suggesting that's what you do to serve the customer but businesses are servants to the customer. The sooner business owners recognize this, the more successful they will be. You have to make money to survive and no one is begrudging a businessman making a living. Businesses have to set limits on what they are willing to do for their customer. But, way too many B&M's put their business first and when they do, they will fail, eventually.
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No matter what one's status is in society, cigars are the great equalizer where the affluent and common share a love for the leaf. - Me. |
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#7 | |
Feeling at Home
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Customer Service is whats sets businesses apart from GREAT businesses. However, the customer/business relationship is symbiotic. Especially in the business of Brick and Mortar cigar stores. The old saying that the customer is always right is an often purposefully abused excuse and way for a customer to wring the business for as much as they can. I have often adopted the term "The patron is always right." Believe it or not, their is a difference between a patron and a customer. A patron has a genuine interest in the well-being of the store and understands that and supports them with their business and in return the business supports them. I would always go the extra mile to satisfy a true patron. But a "customer" who always comes in complaining of pricing or what is wrong with the business and how he always gets a raw deal on a perpetual basis... I would have little to no interest in satisfying them for the sheer fact that they have no interest in anything other than themselves... this includes the well-being of the business. Threatening a business-owner with "I'll just go somewhere else with better <insert excuse here>" is a sure-fire way to get yourself uninvited from any level of "above and beyond" that a business owner would have otherwise been willing to provide. The hardest thing to do is to seperate your personal feelings from the scenario. So in short, yes, there are probably other places a guy could go... but if you find a place that you like, or even simply a place that fills a need/want (in this case that need/want is stogies!) you should always remember it's a 2-Way street... because most B&M's have a life's worth of work and investment poured into them... and if you piss of the guy that own's that life's work... he may simply say "good riddance" and focus that otherwise wasted time and energy that was spent trying to satisfy an abusive customer on another good patron who has earned/deserves that high level of service. So in a way you are correct, it is a balancing act. However, do not confuse the two as being the same. Last edited by ninjavanish; 03-29-2011 at 08:17 AM. |
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#8 | |||
Heads up get down
![]() Join Date: Oct 2010
First Name: Clayton
Location: NW Alabama by the river
Posts: 2,720
Trading: (25)
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But, if you go out of the way to satisfy a patron and generally don't do much for a 'customer', then it's likely that customer will never become a patron. I started out as a customer and became a patron. Every person who walks through the door is a potential patron of that establishment. This is where the owner or his employees need to plant that seed so that the customer will grow into a regular patron. Quote:
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No matter what one's status is in society, cigars are the great equalizer where the affluent and common share a love for the leaf. - Me. |
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