New Cigar from AJ Fernandez - San Lotano (Press Release)

OHRD · 07-29-2010, 01:38 PM

Contact: Cigar Express Distributors
Name: Kris Kachaturian
Telephone: 305.762.6188
Email: cigarexpress@aol.com
For Immediate Release

Miami, FL, 31 July – Cigar Express is pleased to announce the exciting new cigar release San Lotano, a signature blend by A.J. Fernandez. With a rich history, San Lotano dates back to Cuba’s pre-Castro era where the brand was among the most popular with traditional Cuban cigar makers. Retired for decades, the line is being reintroduced by A.J. Fernandez whose grandfather first started the brand in San Luis, Cuba. San Lotano is made entirely by hand in the Fernandez factory in Esteli, Nicaragua, and is available in three enticing variations encompassing Habano, Connecticut and Maduro wrappers.

A.J. Fernandez is no stranger in the cigar industry. As a third generation cigar maker, born in Cuba, Fernandez is well known for being one of the only cigar makers in the industry to still employ many of the oldest traditions and secrets that have earned him an unmatched reputation among cigar aficionados. When asked about the importance of the brand, A.J. says, “San Lotano has been a project many years in the making for me, and it is made to honor the tradition of cigar making that I learned from my father and my father’s father. The blends are extremely rich, flavorful and are the culmination of my family’s knowledge which has been accumulated over the last century.”

The Fernandez factory is one of the largest in Nicaragua, producing 9 million cigars a year. While this is the first nationally distributed release coming from Fernandez himself, he has made cigars for many notable brands in the industry over the past few years including: Padilla, Rocky Patel, Graycliff, Gurkha, Man O War, Diesel and many more.

San Lotano will officially debut at this year’s IPCPR Tradeshow in New Orleans. The brand will be available exclusively through brick and mortar tobacconists nationwide late this summer.

Dunkel · 07-29-2010, 01:46 PM

"The brand will be available exclusively through brick and mortar tobacconists nationwide late this summer."

CigarNut · 07-29-2010, 01:58 PM

Quote:

Originally Posted by matthewjmichael

...The brand will be available exclusively through brick and mortar tobacconists nationwide late this summer.

I guess they are not that interested in having many people experience their new cigar...

I cannot find any of the AJ Fernandez blends at my local B&M's, so I have no expectation of finding this one there either...

07-29-2010, 02:07 PM

First time for everything folk's...

Let's see how he handles it before getting "Negative"!

I will say this. For him to produce 9M sticks a year, his
quality controls are second to none! RP only wishes he
was half as good as AJ!

OHRD · 07-29-2010, 02:07 PM

I was shocked that it was exclusive to B&M's, considering that he seems to deal so heavily w/ CI and Cigar.com.

I wonder if he got burnt by that, or if he is just doing a more boutique type line and trying that out...

pinotguy · 07-29-2010, 07:25 PM

Don't a lot of "exclusive" cigars start out as B&M only but end up being available on-line? In addition, don't a lot of B&M's have an on-line presence these days?

Just curious on this but it does not make a whole lot of business sense to neglect the majority of prospective customers by limiting a products availability, regardless of how savvy the marketing.

kelmac07 · 07-29-2010, 07:59 PM

Kepponig an eye out!! Thans for the heads up!!

Pass · 07-29-2010, 08:25 PM

Quote:

Originally Posted by kelmac07

Kepponig an eye out!! Thans for the heads up!!

Same! I'd really like to try these as I've been impressed with most of his blends. But alas... My B&M is small and will likely not carry them.

TXRebel · 09-03-2010, 09:18 AM

Any word on when these will be available.

09-03-2010, 10:11 AM

I posted a question if anyone had tried this cigar. I guess it had not yet hit the market. I got my hands on a few from AJ in july. I tried all the wrappers and i don't see how anyone can be disappointed in this stick. They are I believe his best work Imight try a review of my own on this one

BeerAdvocate · 09-03-2010, 10:47 AM

I cant wait to get my hands on these.
Im a huge fan of all of AJ F. cigars!
If someone finds these, please post where!

Kreth · 09-03-2010, 01:54 PM

Quote:

Originally Posted by BeerAdvocate

I cant wait to get my hands on these.
Im a huge fan of all of AJ F. cigars!
If someone finds these, please post where!

Posted via Mobile Device

TheRiddick · 09-03-2010, 03:57 PM

Quote:

Originally Posted by matthewjmichael

...San Lotano dates back to Cuba’s pre-Castro era where the brand was among the most popular with traditional Cuban cigar makers...

Why resort to marketing that works best on a someone with absolutely no attention span? If it was SOOOO popular, why did it disappear and so long ago to boot?

Just make a great cigar, marketing will take care of itself.

NCRadioMan · 09-03-2010, 06:18 PM

Quote:

Originally Posted by pinotguy

Just curious on this but it does not make a whole lot of business sense to neglect the majority of prospective customers by limiting a products availability, regardless of how savvy the marketing.

It is to help out the smaller stores that can't compete with the cigar "Wal Mart" stores. More and more releases are b&m only. This has been a trend going back to the Casa Magna.

I've got a few from the show but I havn't gotten around to them yet. Not a big AJ fan. Maybe this one will be different.

Jimbo14 · 01-30-2012, 06:39 PM

Sorry to bump an old thread, but these are now avalible online, however stock is limited. They are on atlanticcigar and tophatcigar. My local B&M in melbourne, australia have these in store. They are great cigars.

BeerAdvocate · 01-31-2012, 06:45 AM

I had a chance to meet AJF this past weekend. I picked up a box of San Lotano Ovals without trying them 1st. I wasnt dissapointed!!!!

kuzi16 · 01-31-2012, 07:20 AM

the San Lotano Habano was probably my most smoked cigar last year. the connecticut is darn tasty as well. heck, they're all good.

Beagleone · 01-31-2012, 09:31 AM

I had the San Lotano Maduro last week at an event. I was pleasantly surprised at how well it tasted and the amount of smoke I got from it.

kelmac07 · 01-31-2012, 02:27 PM

The maduro and oval are awesome sticks.

Jury is still out on the habano.

MarkinAZ · 01-31-2012, 03:33 PM

Quote:

Originally Posted by kelmac07

The maduro and oval are awesome sticks.

Jury is still out on the habano.

Then, you need more jury time Mac

07-29-2010, 01:38 PM	#1
OHRD Garage w/ couch & ashtray Join Date: Sep 2009 First Name: Matt Posts: 1,377 Trading: (39)	New Cigar from AJ Fernandez - San Lotano (Press Release) Contact: Cigar Express Distributors Name: Kris Kachaturian Telephone: 305.762.6188 Email: cigarexpress@aol.com For Immediate Release Miami, FL, 31 July – Cigar Express is pleased to announce the exciting new cigar release San Lotano, a signature blend by A.J. Fernandez. With a rich history, San Lotano dates back to Cuba’s pre-Castro era where the brand was among the most popular with traditional Cuban cigar makers. Retired for decades, the line is being reintroduced by A.J. Fernandez whose grandfather first started the brand in San Luis, Cuba. San Lotano is made entirely by hand in the Fernandez factory in Esteli, Nicaragua, and is available in three enticing variations encompassing Habano, Connecticut and Maduro wrappers. A.J. Fernandez is no stranger in the cigar industry. As a third generation cigar maker, born in Cuba, Fernandez is well known for being one of the only cigar makers in the industry to still employ many of the oldest traditions and secrets that have earned him an unmatched reputation among cigar aficionados. When asked about the importance of the brand, A.J. says, “San Lotano has been a project many years in the making for me, and it is made to honor the tradition of cigar making that I learned from my father and my father’s father. The blends are extremely rich, flavorful and are the culmination of my family’s knowledge which has been accumulated over the last century.” The Fernandez factory is one of the largest in Nicaragua, producing 9 million cigars a year. While this is the first nationally distributed release coming from Fernandez himself, he has made cigars for many notable brands in the industry over the past few years including: Padilla, Rocky Patel, Graycliff, Gurkha, Man O War, Diesel and many more. San Lotano will officially debut at this year’s IPCPR Tradeshow in New Orleans. The brand will be available exclusively through brick and mortar tobacconists nationwide late this summer. __________________ Did I tell you my garage has a couch and an ashtray? My wife doesn't let me sleep or smoke inside.

07-29-2010, 01:46 PM	#2
Dunkel Maduro & Oscuro Whore-O Join Date: Jun 2009 First Name: Doug Location: West by God Virginia Posts: 2,232 Trading: (75)	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) "The brand will be available exclusively through brick and mortar tobacconists nationwide late this summer." __________________ Blue Label,Any Filipe Gregorio,Acid,Don Elias,El Mejor Espresso,Tierra del Sol

07-29-2010, 02:07 PM	#4
whodeeni Guest Posts: n/a	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) First time for everything folk's... Let's see how he handles it before getting "Negative"! I will say this. For him to produce 9M sticks a year, his quality controls are second to none! RP only wishes he was half as good as AJ!

07-29-2010, 02:07 PM	#5
OHRD Garage w/ couch & ashtray Join Date: Sep 2009 First Name: Matt Posts: 1,377 Trading: (39)	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) I was shocked that it was exclusive to B&M's, considering that he seems to deal so heavily w/ CI and Cigar.com. I wonder if he got burnt by that, or if he is just doing a more boutique type line and trying that out... __________________ Did I tell you my garage has a couch and an ashtray? My wife doesn't let me sleep or smoke inside.

07-29-2010, 07:25 PM	#6
pinotguy Still Watching My Back Join Date: Sep 2009 Posts: 200 Trading: (13)	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) Don't a lot of "exclusive" cigars start out as B&M only but end up being available on-line? In addition, don't a lot of B&M's have an on-line presence these days? Just curious on this but it does not make a whole lot of business sense to neglect the majority of prospective customers by limiting a products availability, regardless of how savvy the marketing.

07-29-2010, 07:59 PM	#7
kelmac07 Resident Maduro Whore!! Join Date: Apr 2009 First Name: Mac Location: Newport News, VA Posts: 27,322 Trading: (218)	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) Kepponig an eye out!! Thans for the heads up!! __________________ Dom in the MLB thread "I could probably get you to wear a Yankee hat for a Maduro!"

09-03-2010, 09:18 AM	#9
TXRebel Have My Own Room Join Date: Oct 2008 First Name: Cary Location: Texas Posts: 1,274 Trading: (12)	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) Any word on when these will be available. __________________ "The government turns every contingency into an excuse for enhancing power in itself."

09-03-2010, 10:11 AM	#10
jbuck Guest Posts: n/a	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) I posted a question if anyone had tried this cigar. I guess it had not yet hit the market. I got my hands on a few from AJ in july. I tried all the wrappers and i don't see how anyone can be disappointed in this stick. They are I believe his best work Imight try a review of my own on this one

09-03-2010, 10:47 AM	#11
BeerAdvocate BeerHunter Join Date: Mar 2009 First Name: Travis Location: Topeka, KS Posts: 1,912 Trading: (45)	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) I cant wait to get my hands on these. Im a huge fan of all of AJ F. cigars! If someone finds these, please post where! __________________ *I Brew the Beer I Drink*

01-30-2012, 06:39 PM	#15
Jimbo14 Habano Man Join Date: Jan 2009 First Name: James Location: Australia Posts: 483 Trading: (0)	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) Sorry to bump an old thread, but these are now avalible online, however stock is limited. They are on atlanticcigar and tophatcigar. My local B&M in melbourne, australia have these in store. They are great cigars.

01-31-2012, 06:45 AM	#16
BeerAdvocate BeerHunter Join Date: Mar 2009 First Name: Travis Location: Topeka, KS Posts: 1,912 Trading: (45)	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) I had a chance to meet AJF this past weekend. I picked up a box of San Lotano Ovals without trying them 1st. I wasnt dissapointed!!!! __________________ *I Brew the Beer I Drink*

01-31-2012, 07:20 AM	#17
kuzi16 the one and only Join Date: May 2011 Posts: 128 Trading: (1)	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) the San Lotano Habano was probably my most smoked cigar last year. the connecticut is darn tasty as well. heck, they're all good. __________________ Kuzi's Cigar Catalog

01-31-2012, 09:31 AM	#18
Beagleone Feeling at Home Join Date: Oct 2008 Location: Between here and there Posts: 815 Trading: (18)	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) I had the San Lotano Maduro last week at an event. I was pleasantly surprised at how well it tasted and the amount of smoke I got from it. __________________ Whoever said "laughter is the best medicine" didn't have gonorrhea.

01-31-2012, 02:27 PM	#19
kelmac07 Resident Maduro Whore!! Join Date: Apr 2009 First Name: Mac Location: Newport News, VA Posts: 27,322 Trading: (218)	Re: New Cigar from AJ Fernandez - San Lotano (Press Release) The maduro and oval are awesome sticks. Jury is still out on the habano. __________________ Dom in the MLB thread "I could probably get you to wear a Yankee hat for a Maduro!"