 |
|
10-30-2008, 10:35 AM
|
#3 |
|
Missing Peter
|
Re: Brand names used for everday terms
It's called a genericized trademark. Pretty strange, when you think about. You do such a good job marketing your product that the trademark really no longer means anything and can lose protection.
Aspirin and Escalator are a couple other famous ones that lost trademark protection.
__________________
Fumo ergo sum. |
|
|
| Thread Tools | |
| Display Modes | |
|
|
Threaded Mode