Thread: R1 bourbon?
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Old 11-26-2008, 07:40 AM   #7
mikeyj23
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Default Re: R1 bourbon?

I tasted it in my beverage survey class and it's a very good straightforward rye. Didn't stand out as something special, in my opinion, but wasn't bad at all. The Jim Beam reps admitted that a lot more of the price goes to the marketing of ri (nifty bottle, labeling, etc.) than their other bourbons.
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