Quote:
Originally Posted by kaisersozei
Isn't this similar to the A-B/Redhook deal a few years ago? My memory is fading, but IIRC Redhook was challenged in getting their product distributed much past the Rockies so they did a deal with the devil and it ultimately helped them out.
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From what I remember Redhook was mediocre before and mediocre now
I would imagine that GI will benefit for a while but some of the special stuff, like BCBS Rare, might be in trouble if the beers are deemed to not have enough financial reward for the effort it takes to make them.