Quote:
Originally Posted by VTDragon
It's about AWARENESS. . .
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That said - I participate in several bowling tournaments a year that are for Breast Cancer. Hats, coffee cups, stickers, teddy bears, etc etc are all given away or won during these events. I have on my desk here a specially designed Waterford candy bowl (has the pink ribbon design inlays in it) that I got for 8 strikes in a row.
Every single item given away is "purchased" through a Susan G. Komen foundation. So all the money spent to promote the awareness of the cause gets back in some way. I'm sure it works in a similar manner at the major league sporting events due to licensing and such.
Ron